Dubai’s Burj Khalifa Tops the List as the World’s Most Coveted Landmark

In a recent study conducted by, the most sought-after landmarks that people dream of visiting have been unveiled, ranging from awe-inspiring natural wonders to iconic man-made structures.

Through an analysis of Instagram hashtags and Google searches, the study identified the top 10 global landmarks that travelers aspire to see. Surging to the pinnacle of popularity is Dubai’s Burj Khalifa, claiming the coveted title of the world’s most desired landmark. Garnering an astounding average monthly search volume of 2,240,000 worldwide, this architectural marvel has accumulated a staggering 6,179,975 images tagged with #burjkhalifa on Instagram.

Securing the second spot is the illustrious Eiffel Tower, with an average of 1.5 million monthly searches. Notably, it emerges as the most Instagrammed landmark globally, as over 7,192,685 individuals have employed the hashtag #eiffeltower to capture their memorable moments.

Taking the third position is the iconic Times Square, boasting nearly 5 million Instagram posts and drawing in 1.5 million monthly search queries.

The study reveals the top 10 most sought-after landmarks worldwide:

  1. Burj Khalifa
  2. Eiffel Tower
  3. Times Square
  4. Niagara Falls
  5. Taj Mahal
  6. Grand Canyon
  7. Machu Picchu
  8. Notre Dame
  9. White House
  10. Sagrada Familia

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